Production
Like most publishers, we try to keep a list of and try out new editors, illustrators, book and cover designers, etc. If you want us to consider you for free-lance jobs, email jennifer@coreway.com.
Marketing
Congratulations. Chances are high that you got here from reading the cryptic MARKETING COORDINATOR ad in the Sunday Oregonian. Be sure to mention that you have seen this page. Getting here from the email address gives you a significant advantage if you apply for the position.
Marketing Coordinator
We are looking for someone who wants a chance to shine, someone who can enthusiastically carry out the marketing and publicity campaigns of two companies:
CoreWay Media (see rest of site for more details on it) and
The Aliveness Experience (visit www.sacredhunger.com for information on its training programs).
What We Need:
- A bright, energetic, people person
- Flexible; good with details and follow through
- Background in sales and marketing
- Familiarity with Internet marketing: ie, search engine positioning, reciprocal linking, page rank, affiliate programs — "driving traffic" to websites.
- Ability to do a bit of copy writing would be helpful at times (although most of that would be generated by others)
- Knowledge of emotional eating, holistic health, alternative healing nutrition, and/or publishing issues a plus. (Actually, the same would be true of any of the topics on the home page of this site.)
Duties Include:
- Internet marketing — identifying and contacting link and affiliate prospects.
- Working directly with our webmaster, setting up and revising sites
- Monitoring our web stats, tracking conversion ratios of visitors to sales.
- Booking events (book signings, radio shows, workshops, etc.), contacting media outlets and bookstore buyers — ie, part-time phone work.
- Traveling a couple of times a year to major bookstore chain headquarters to call on buyers there.
- Developing relationships with program directors at universities, New Thought churches, and holistic retreat centers (eg, Omega, Hollyhock, Esalen, Breitenbush, etc.)
- Maintaining a database of national media contacts
- Co-developing various publicity campaigns and systematically sending out series of News Releases.
- Cultivating free-lance writers (with national credentials and a personal growth orientation) and making them familiar with us and our projects.
- Overseeing development of streaming audio and video for websites
If you are the right person, you have the opportunity to join an entrepreneurial small press with a new wave of exciting, innovative titles and a cutting-edge training organization with a proven program.
Both are on the verge on exploding in growth. In the meantime, we are able to offer a modest starting salary while you help us rapidly fulfill our potential in the marketplace.
Details:
Location: Residential office, between Lewis & Clark and PCC-Sylvania in Southwest Portland (may be able to work some out of your own work space).
Full-time, 40-hour week
Please send me a letter regarding:
- Why you would want to work with us
- What you could bring to our enterprises
- What you need in terms of compensation
Plus a resume, to gene at coreway.com
In Aliveness,
Gene Latimer
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